The Google AdWords management tool for professionals
“Dominate your industry!”
AdWords Campaign Manager
The AdWords Campaign Manager is "gearing" software that multiplies your effort in the
creation and management of Google AdWords campaigns, be you expert or novice. Or,
if you've been discouraged from taking the plunge into Google AdWords advertising
by the risk of high costs, AdWords Campaign Manager can minimize that risk.
What can AdWords Campaign Manager do for you?
You can create Google AdWords ads in hundreds, each with its own keywords, in the
time it takes to create one advertisement by hand.
Each ad’s relevance to the search term is assured, causing your ad to be displayed
AND clicked, thus increasing the number of visitors to your web site and raising
your ad’s click-through rate (CTR).
You can fine-tune the maximum cost-per-click bid individually for every conceivable [exact match] search keyword
phrase in a single operation.
Hitherto it has been possible for only a few keyword bids to be adjusted by hand
and eye. Now, however, you can control your costs
accurately for all keyword phrases likely to be searched for by prospective visitors.
The Secret of AdWords Success – Targeting and Relevance
ACM matches a prospective visitor’s search term with one of your thousands of phrases
and causes Google to display the most relevant of your hundreds of ads which contains
the search term’s keywords.
This raises your keywords’ click-through rate (CTR), reduces their cost per click
(CPC), and increases your Ad Group’s Quality Score.
All this is made possible on such a huge scale only by the “brute force” algorithms
of the AdWords Campaign Manager software.
Abacus Data Systems policy for its software products is to fill gaps in the market,
not to reinvent the wheel. You can be certain that there is no other software in
existence at any price able to do all that the AdWords Campaign Manager does. You
can therefore be sure that, as an Abacus customer, you’ll be able to achieve results
that your competitors cannot.
Since 1998 Abacus Data Systems International has developed strength in producing
business software applications, both simple and complex, for desktop use and for
the Web. Abacus is acclaimed for its world-class expertise in the design of web sites,
databases, user interfaces, user guides, training courses, pay-per-click advertising
Abacus Data subjects all its software to rigorous testing, in order to give its world-wide
clients confidence that its products are unlikely to fail.